faeries: interactive map

goals

To use metaphor and symbolism to create an informative infographic that simplifies complex information. I chose faeries of traditional folklore for my topic, aiming to create a quick reference for important information and clarify conflicting legends. I imagine the target audience as someone in a slightly different world where faeries are known to exist, but there is little reliable information about them. They may choose to use the guide for safety reasons or just out of curiosity.

process & results

The art was drawn digitally in Photoshop and the type is influenced by 1800s typography. The color palette uses contrasting red and green to draw the viewer’s eye, but muted for a vintage look. The layout is inspired by travel guides, as an intuitive way to see what fae might be in your area—whether it’s water, mountains, woods, or civilization—and the composition is a contemporary twist on classic maps and engravings, as a callback to traditional fantasy media. 

The still infographic was also expanded into an interactive version (click the button to view). This could become a screen in a museum exhibit, or an app for mobile devices.